Founder and CEO
A top is stable when
spinning at high speed.
Well, that's me. Founder, CEO and the bustling bee of UCID. My journey as an entrepreneur has expediated all learning and growth I could have hoped to have had.
What started as a dream of signing bounteous cheques, was never limited to just that. At UCID, we measure growth by the number of people on our team and their happiness. Ubuntu inspires our leadership style. We are constantly chasing dreams, fuelling the journey with new learnings and unveiling newer possibilities.
Director
The universe is
waiting to give if you
are ready to receive
I strongly believe that success requires two interrelated elements: a compelling and clearly articulated vision and the ability to inspire others to work with you in carrying it out.
I believe that the energy you carry attracts great people, and makes each engagement more enriching. Be it business growth or propelling people towards excellence. I pride myself in my endeavour to always create value- for my clients and team, leading by example and making UCID a place where each UCIDian can thrive.
International Business Head
I am not satisfied until
I deliver more than
what's expected.
Client relations and satisfaction to me have always trumped revenue. Nothing brings more long-term growth than investing in relationships and in people. My goal has always been to deliver excellence across all jobs and in all aspects of the business.
I am a go-getter who loves to deliver standout work that is created via a strategic approach. A person who loves challenges and is solution oriented- I focus on the solution, not the problem.
Chief Operating Officer
I'm an avid learner
and passionate about
advertising
My strengths are innovative conceptual thinking, imaginative creativity, and swift execution. I’m all about a hands-on approach and strong client connections.
With a keen interest in design thinking, she brings in processes that make communication more empathetic and customer-centric. Stay true to the consumer is the mantra.
As a mentor, I like to lead by example. I never shy away from speaking my mind, and enjoy sprinkling bits of sarcasm, attitude and humour around.
Chief Growth Officer / Strategy Head
I am Anant
I am always curious
Curious about the consumers, the market, and the categories. I have been on this exploratory journey for the past 15 years. I strive to strike a balance between structure and creative flexibility. This aids in looking at the long-term purpose and goals, and yet adapting to changes in this agile world.
I love knowing all sorts of random things, everything that involves technology, the universe, science fiction, spirituality, history, economics, or anime. Ideally I would love to get lost in Ladakh.
Creative Director - Copy
Science says the world
is made of matter. I say its
made of ideas & Stories
As a (self-declared) ‘Wordslinger’, I sling words into ideas and stories that I hope will find their place in the cosmic tapestry.
I have been an advertising journey-woman for over 2 decades, now, evolving from a know-nothing, but never reaching know-it-all status, because there are always new things to learn.
I believe the best ideas are 'millipede' ideas - single-focus thoughts capable of growing legs to walk across all media and mindsets. And that there is no such thing as useless knowledge; knowledge from anywhere can find its place in the stories we want to tell.
Account Director
I enjoy a challenge
$ my 20-year old career
has given me plenty.
My 20-year career in event management and, then, advertising has given me plenty. Event management gave me invaluable experience of working with diverse people, juggling multiple tasks and managing expectations. Skills that stood me in good stead when I made the switch to advertising. I initially felt I would return to events, but Advertising grew on me. The satisfaction of building brands, the company of creative minds, and the thrill of executing challenging projects made me fall in love.
Creative Director
growth to me lies in
collaboration and in
going beyond the brief.
I lead with eccentricity and craziness backed by persistence, chasing ideas to the deepest of rabbit holes.
I can marry creativity with strategy and believe that Design Thinking can help solve most, if not all problems. You’ll often find me encouraging young creative minds, taking part in vibrant discussions or talking about art or my cat Zoe.
My motto- “Imagine with all your mind, believe with all your heart, achieve with all your might.”
Creative Director Art
To create
meaningfully you need
to lead with curiosity
I try to inspire the same in my team. We work on ideas and creative solutions as a collective, with channels of communications always open.
Planning the execution starts while thinking of the idea. In order to create most impact, there needs to be focus on how the idea will come alive, right from the onset.
Learning, especially about art and technology & how the two can come together is a passion of mine.
Group Account Manager
Being a good
listener is highly
underrated
I lead with eccentricity and craziness backed by persistence, chasing ideas to the deepest of rabbit holes.
I can marry creativity with strategy and believe that Design Thinking can help solve most, if not all problems. You’ll often find me encouraging young creative minds, taking part in vibrant discussions or talking about art or my cat Zoe.
My motto- “Imagine with all your mind, believe with all your heart, achieve with all your might.”